Content that drives clicks with Lisa Muxworthy

Lisa has been a journalist for more than 20 years, having started her career in community newspapers. After years of reporting on politics, health and general news, Lisa edited The Southern Courier, The Mosman Daily and The Manly Daily. She started at news.com.au as deputy editor in 2012, before being appointed editor and now editor-in-chief. Lisa has incredible knowledge on audience, media and content that drives clicks.

I was fortunate to interview the wonderful Lisa Muxworthy with City of Sydney in the reboot series. In this session, Lisa covered:

How to build an audience
Which content drives the biggest click-throughs
How to pitch to media.

Missed this insightful session with Lisa Muxworthy? Watch Lisa’s Content that drives clicks session HERE.

Download Lisa’s Content checklist HERE.

There are 9 events in total, happening Tuesdays 12 -1 pm. Covering digital platforms, content and storytelling, how to grow your social media following and getting the most out of Google and today’s financial fundamentals. If you would like to register for these events, hit the button below!

Next Session: 3rd May 2022: Storytelling content that connects with Wayne Quilliam, Aboriginal artist, storyteller and digital creator at aboriginal.photography. and Ronny Hermosa, Canva Creator and all-round digital guru.

BIO

Kelly Slessor, is an Ecommerce Coach and a digital marketing expert. Passionate about retail, hospitality and retail service providers. As the founder and CEO of Shop You, an AI powered personalised virtual shopping mall she has spent 20 years building retail technology that responds to customer needs, drives conversions and increases revenue. Over the past year she has worked with over 1000 retailers and hospitality providers. If you want discover more about digital growth and optimisation, work with me.