Learn the proven methods to grow your retail business online while saving time & money with Kelly Slessor, Expert Digital Growth Coach with 8+ years of AI experience.

This event has been closed. 

AI for Ecommerce Masterclass
Kelly Slessor - AI for Ecommerce Masterclass

Understanding AI

Discover the cutting-edge technology behind AI and how to grow your ecommerce store using AI tools like ChatGPT, Midjourney and Descript.

Save time and money

Cut your content production time in half. Create product descriptions, social media content, website copy, blog pages (optimised for SEO), and email content.

Increase revenue

Using AI to create personalised marketing campaigns that resonate with your customer, increasing conversion rates and driving revenue growth.

AI for Ecommerce Masterclass

This event has been closed.


This masterclass is for retailers who want to understand how AI can transform their Ecommerce business. Its a practical hand-ons (not theory) course aimed at;


Find out how to use AI tools to grow your ecommerce business. Throughout the Masterclass, you will gain practical insights and actionable strategies.

We will cover: 

ChatGPT for Content
Google Gemini for Content
Midjourney- ChatGPT for Retail Ecommerce
Midjourney for Imagery
Frase io for SEO
Descript for Videos



Learn the prompt mastery to help you craft powerful prompts to grow your ecommerce store.


How to train AI in the voice of your customer and brand. Gain insights into customer behaviour and preferences.


Content creation including product descriptions, email, social media content (text, video and imagery) website copy and ads.


Email Marketing to write captivating subject lines, develop email sequences, and create persuasive email copy.


Integration and Execution to seamlessly implement ChatGPT-driven processes within your business.

Phone with ChatGPT open on it



How to use ChatGPT to create engaging and personalised customer experiences.


How to automate time-consuming tasks using AI technology, freeing up time to focus on other areas of your business.


All the prompts you may need for social media content, product descriptions, SEO, emails and more.

$ 99
  • This is one of the best investments you’ll ever make for your retail business.
  • Free to Ecommerce Tribe Members
  • Free downloads, templates and tools

Masterclass Feedback

Feedback- ChatGPT for Retail Ecommerce
Feedback- ChatGPT for Retail Ecommerce


What is AI?

AI, or artificial intelligence, refers to the development of computer systems that can perform tasks that typically require human intelligence. These tasks include understanding natural language, recognizing patterns, learning from experience, and making decisions. AI techniques aim to simulate human cognitive functions in machines, enabling them to solve problems, interact with the environment, and adapt to new situations autonomously.

What is ChatGPT? 

ChatGPT is  a large language model developed by OpenAI based on the GPT (Generative Pre-trained Transformer) architecture. It was trained on a vast amount of text data and have the ability to generate human-like responses to a wide variety of prompts and questions. It’s purpose is to assist users in generating natural language text, such as answering questions, generating ideas, or completing tasks, among other things.

What is Midjourney?

Midjourney is a generative artificial intelligence program developed by Midjourney, Inc. It operates as an open beta service, allowing users to create artworks through natural language descriptions. Similar to other AI art generators like DALL-E, Midjourney utilizes complex algorithms to interpret textual prompts and translate them into corresponding images. This empowers users, regardless of artistic background, to bring their creative visions to life through detailed descriptions.

What is Descript?

Descript is an all-in-one software platform designed to streamline video and podcast editing. Leveraging artificial intelligence, Descript offers a unique text-based editing workflow. This means you can edit your videos by manipulating the transcribed text, similar to working with a document. Beyond this core functionality, Descript boasts a suite of AI-powered features including automatic transcription, studio-quality audio enhancement, and even AI voice cloning for generating realistic voiceovers. This combination of intuitive editing tools and powerful AI features makes Descript a versatile platform for creators of all levels.

What is Gemini?

Developed by Google AI, Gemini is a cutting-edge large language model known for its versatility and capabilities. Unlike its predecessors focused on text, Gemini is “multimodal,” meaning it can understand and work with information from various sources like text, code, and even videos. This allows it to tackle complex reasoning tasks, analyze massive datasets, and solve problems requiring intricate code. One of its strengths is problem-solving, making it a valuable tool across diverse fields. Notably, Gemini has even surpassed human experts on specific benchmarks, solidifying its position as a powerful AI pushing the boundaries of what large language models can achieve.  

What is Frase? isn’t just an SEO tool; it’s an intelligent content creation platform designed to supercharge content creation for businesses and individual creators. Leveraging AI, Frase streamlines the process of crafting well-researched content optimized for search engines. This assistance comes in multiple ways: Frase can analyze top-ranking content to identify what needs to be covered, suggest topics, and even help with the writing itself using AI-powered tools. Finally, Frase provides optimization recommendations to ensure your content ranks well in search results. In essence, combines AI research, writing assistance, and optimization tools to empower you to create high-quality content faster.

The Benefits of AI for Retail Ecommerce:

    • Streamlined Workflows: AI automates repetitive tasks, freeing up your team’s time and resources for strategic initiatives. Imagine faster product descriptions, optimized marketing campaigns, and intelligent inventory management – all powered by AI.

    • Hyper-Personalization: AI analyzes customer data to understand preferences and recommend relevant products. This fosters deeper customer connections, boosting sales and loyalty.

    • Engaging Experiences: AI chatbots provide 24/7 customer support, while AI-powered search functions deliver lightning-fast product discovery. Every touchpoint becomes an opportunity to delight your customers.

    • Content Powerhouse: AI generates compelling product descriptions, social media posts, and even personalized marketing emails. This translates to cost savings and a constant stream of high-quality content.

    • Data-Driven Decisions: AI analyzes vast datasets to predict trends, optimize pricing, and personalize promotions. Make informed decisions with the power of AI-powered insights at your fingertips.

    By integrating AI into your ecommerce operations, you unlock a world of efficiency, personalization, and a competitive edge. It’s time to leverage the power of AI and transform your online store.

Q: Will the AI for Retail Ecommerce masterclass be recorded?
A: Yes, you will receive a link to the recording.

Q: Will the recordings be available to buy separately?
A: No. Recordings will only be available for registered attendees.

Q: What happens if I can’t attend the session?

A: If you are register to the session and life happens and you cant make it. Don’t worry we will send you a recap with the key takeaways and recording. So you don’t miss out 🙂

Q: What should I expect by the end of the training.
A: You’ll be in a position to start using AI in your business. You’ll have a solid understanding for how to use AI across all of your digital marketing. You’ll be able to develop ad copy, emails, content, marketing plans (and a ton of other assets) using AI.

Q: Can more than one person from a company attend?
A: Yes, but they need to share the same screen (as there will be only one Zoom spot available per ticket).

Q: Will I get any resources to use after the event?
A: Yes. You’ll receive  our ultimate AI handbook for ecommerce to use within your team.

Kelly Slessor

Kelly Slessor is a digital expert and has built out eCommerce stores and digital marketing strategies globally for nearly 20 years. Working with multi-million dollar brands and one person bands.She has shown hundreds of businesses how to get online and grow their revenue. The Ecommerce Tribe was developed through the years of working with brands including Big W, Woolworths, Sainsburys, Gluestore, Showpo and many other small independent brands